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      CommentAuthorFrenchy Fry
    • CommentTimeJun 27th 2012 edited
    Question: I usually browse Fry's ads on the Mercury News website and website every Friday.  
    I saw an ad for the Nikon Speedlight SB-700 AF for $116, so I drove to a local Fry's store in Campbell to buy it.  
    The sales associate said that it was not on sale and the price is mistaken as he checked on the computer.  
    I asked him if he could honor the price and also proved to him that it is still showing on the Fry's ads on, and he saw it on the Fry's website at the same time.  
    In addition, there was no announcement in store that indicated that the price was wrong, and I was the first one, so Fry's is supposed to honor that price for me.  
    After waiting in the store for an hour, the sales associate's manager told me that he was sorry for the wrong price on the ads, and his manager could not adjust the price or honor that price for me. He said that there was nothing he could do for me even when I mentioned that Fry's will match Internet prices.  
    I was just really upset when the sales associate and manager said that to me after an hour.  
    I learned that there are big signs in the store (at Audio/Video department) and banners outside the store that say "We will match any Internet price or beat any Internet price."  
    I see that Fry's does not even match the price on their own website.  
    I don't know if this is really Fry's  
    intention to draw the customers to the store and just simply say "Sorry?"  
    I know it is not legal to have false ads.  
    I would ask if someone can address this for me or would ask Fry's to take their signs or banner down.  
    Van Hoang  
    San Jose  
    Answer: OK, Van. You got the price you wanted, and Fry's got a scolding.  
    Weights and Measure Deputy Sealer Stan Toy reported: "Dennis, we inspected the store on Friday, June 15 in the afternoon, and the store failed the inspection. The inspector discussed the results with the manager, and the manager agreed to honor the price for the customer. The customer was contacted and informed of the results."  

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    Why not just do an in-store pickup transaction if the item was 1. cheaper at and 2. in-stock locally?